Jade Purple Brown x Helly Hansen
November 07, 2024
2 min read
Artist Jade Purple Brown brings a renewed sense of joy to our classic ski wear with her signature style of vibrant colors and bold patterns. This exclusive collaboration celebrates the joy of skiing. Stand out on the slopes for more than just your turns.
Brooklyn-based artist Jade Purple Brown lives, dreams and breathes color.
Her work centers a sense of play to create new dynamic worlds.
Dive into her empowering world as you prepare to feel the joy of skiing.
She was the kid best left alone to “do her thing” and for Jade Purple Brown, that thing was always creating. At the age of eight she had already printed a business card with “Future Artist” as her title.
Fast-forward into adulthood and everything Jade touches turns into art. She picks up on every detail and gets inspiration from everything, anywhere. Drawn to the 60/70s and how freely people expressed themselves is highlighted across her impressive portfolio. The overarching theme in Jade's work is joy. "I want people to feel good when they see my work".
Women's ski gear
Shared joy is double joy
When we feel joyful, we naturally want to share that joy. Whether it's with family, friends or strangers, sharing enriches our connections and we give our full presence. This is what skiing is all about: from conversations in the lift line to the fun that follows, we show up as our authentic selves. So here's to the shared experience at the top, the lodge and beyond.
Men's ski gear
We're so thrilled with the collection. Jade perfectly combined her artistic identity while keeping true to our roots in the mountains. Get out there and have fun!
